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Core service

Google Ads Management

Summary

Google Ads Management covers setting up, optimizing, and reporting on search, shopping, and display campaigns in your business's own Google Ads account. The account and budget are yours; we run campaigns with manager-level access. The difference from SEO + GEO: SEO targets organic, long-term visibility; this service delivers paid, immediate visibility — neither replaces the other.

What we do

We handle Google Ads management end to end — from campaign setup to audience targeting and conversion tracking.

  • Search campaigns
  • Shopping campaigns
  • Display and remarketing
  • Keyword, audience, and conversion tracking setup

The ad account is yours

The Google Ads account is opened in your name, or your existing account is used; we run campaigns through manager-level access. Ad spend is paid directly to Google, with no hidden markup on top of it — our management fee is stated separately and clearly.

Relationship to SEO + GEO

This service delivers paid, not organic, visibility. Planned together with SEO + GEO strategy, it covers both the paid and organic areas of search results; it can also be taken as a standalone service.

Process

  1. 01

    Discovery

    We define the business goal, budget range, and target audience, and settle on the right campaign types.

  2. 02

    Setup

    The account, campaign structure, keywords, and conversion tracking are set up.

  3. 03

    Launch and optimization

    Campaigns go live; bidding, targeting, and ad copy are continuously optimized.

  4. 04

    Reporting

    Monthly reporting: spend, clicks, conversions, and cost per result.

Frequently asked questions

What ad budget do I need?

Budget depends on your industry and goal; a clear range is shared during the discovery call. No specific result or ranking is guaranteed.

Who keeps the ad account?

The account is yours. Even if the engagement ends, the account and its historical performance data stay with you.

Should I take this instead of SEO?

No, they serve different purposes — SEO is organic and long-term, Google Ads is immediate and paid. They can be taken together or separately.

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We start with a short discovery call. We don't quote a price before scope and timeline are in writing.

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